VIDEOS

Follow Us

JUUL

Minnesota sues Juul for targeting kids as reports of vaping-related injuries swell

Sixteen-year-old Claire Hering thought vaping was safe until it was too late and she was hooked. “It’s better than other drugs. That’s what I always heard,” the Hopkins High School junior said. Attorney General Keith Ellison says Juul Labs is largely responsible for Hering and other teens’ misconception that e-cigarettes are safe and not addictive....

DC attorney general sues e-cigarette maker Juul over teen use

The District of Columbia is joining several states in suing e-cigarette maker Juul Labs, saying the company’s online ads and promotions illegally targeted minors. Washington, D.C., Attorney General Karl Racine announced the lawsuit Tuesday, alleging that Juul’s viral marketing contributed to the surge in underage vaping by teens in the district and across the...

South Florida school district sues JUUL over teen vaping costs

The Palm Beach County School District is suing the JUUL electronic cigarette company, joining more than a dozen districts across the nation seeking to recover costs of combating the growing use of vaping products among teens. A federal lawsuit filed Friday in the Southern District of Florida demands compensation for “direct and consequential economic...

How Juul Hooked a Generation on Nicotine

The company planted the seeds of a public health crisis by marketing to millennials, who had low smoking rates, and it ignored evidence that teenagers were using its products. In the face of mounting investigations, subpoenas and lawsuits, Juul Labs has insisted that it never marketed or knowingly sold its trendy e-cigarettes and flavored...

At least five lawsuits have been filed against e-cigarette company Juul this week for allegedly targeting minors

Lawsuits against e-cigarette maker Juul were filed this week by the states of California and New York, two Washington state counties and a school district for allegedly targeting minors. The lawsuits claim Juul's advertising campaigns target young people to use nicotine without knowing the associated risks by enticing them with flavor pods. Juul spokesman Austin...

Juul announces layoffs amid ongoing vaping concerns

E-cigarette maker Juul confirmed Tuesday that it will lay off 650 employees, or roughly 16% of its workforce, as the embattled startup reorganizes its business in the face of increasing regulatory pressure on the vaping industry. The cuts come after Juul last week voluntarily stopped selling its mint refill pods, which account for 70%...

Juul disregarded early evidence it was hooking teens

The San Francisco startup that invented the groundbreaking Juul e-cigarette had a central goal during its development: captivating users with the first hit. The company had concluded that consumers had largely rejected earlier e-cigarettes, former employees told Reuters, because the devices either failed to deliver enough nicotine or delivered it with a harsh taste....

Several top executives leave Juul amid growing vaping controversy

One day after announcing that it will cut about 500 jobs, four top executives reportedly stepped down from Juul on Tuesday Chief Financial Officer Tim Danaher, Chief Administrative Officer Ashley Gould, Chief Marketing Officer Craig Brommers and Senior Vice President of Advanced Technologies David Foster all voluntarily left their roles at the e-cigarette manufacturer, CNBC reported. The...

How Investigators Could Pursue a Case Against Juul

The rise of vaping-related illnesses and deaths has put Juul squarely in the government's sights. Juul has dominated the e-cigarette market in the United States through its sales of flavored nicotine products. Michigan, Massachusetts and Rhode Island have banned sales of flavored e-cigarettes, while a similar move by New York was temporarily blocked by...

Juul Is Sued by School Districts That Say Vaping Is a Dangerous Drain on Their Resources

The lawsuits accuse Juul of endangering students and forcing educators to divert time and money to fight an epidemic of nicotine addiction among teenagers. With school districts across the United States scrambling to reverse the rise of vaping among teenagers, three of them on Monday filed suit against Juul, the e-cigarette manufacturer, accusing it...

Altria Veterans Are Taking Key Spots at Juul

Another former executive from Altria Group will be working for Juul Labs. The question for investors is whether that is positive for stock in the big tobacco company, or negative. The back story. Altria invested in Juul in December 2018, taking a 35% stake in the vaping firm to broaden its portfolio beyond traditional...

Juul Replaces Its C.E.O. With a Tobacco Executive

The surprise announcement was the latest sign of crisis at a company under scrutiny over its vaping products that have been highly popular among teenagers. The vaping powerhouse Juul Labs replaced its chief executive with a veteran of Big Tobacco on Wednesday, deepening the company’s turmoil and raising doubts about the very future of...

Vaping triggers health issues for Florida teens

Along with school safety, parents now have to worry about another real danger — teen vaping, nicotine addiction and the resulting health problems. Florida teens are among those across the country who have become addicted to nicotine through electronic cigarettes and are experiencing serious health issues as a result. On Friday, U.S. health officials put...

Juul Devices Cited in Seizure Reports That Started FDA Probe

An investigation by U.S. health authorities into whether e-cigarettes can cause seizures was triggered by a handful of people who reportedly used Juul devices, according to Food and Drug Administration documents. The three seizure reports came through the FDA’s online safety portal, and the agency wasn’t able to formally verify that they were tied...

Irritating Compounds Can Show Up In ‘Vape Juice’

Scientists don't know much yet about the long-term effects of "vape juice," the liquid used in e-cigarettes and vaporizers. But researchers analyzing the liquid and the vapor produced when it's heated say some kinds of e-liquids are reacting to form irritating chemicals called acetals while they're sitting on shelves. More than 3 million young...

Juul went into a ninth-grade classroom and called its device ‘totally safe,’ teens testify

A Juul representative repeatedly told a ninth-grade classroom that the company's e-cigarette was "totally safe" before showing underage students the device, according to two teenagers who testified under oath to Congress on Wednesday. The comments came at the first of two hearings organized by the House Oversight Subcommittee on Economic and Consumer Policy to...

Juul’s New Marketing Is Straight Out of Big Tobacco’s Playbook

The e-cigarette giant is relying on some awfully familiar tactics to distinguish its products. Out of a firestorm of controversy over teen nicotine use, Juul Labs emerged in January with a newly sober and adult marketing identity. Forget the fruit-flavored vaping pods, the colorful ads populated with young models, the viral Instagram and Facebook...

Congressman is latest to announce probe into leading vaping company Juul

US Rep. Raja Krishnamoorthi is the latest lawmaker to announce an investigation into leading e-cigarette company Juul Labs, probing the impact of its marketing and business dealings on the "youth e-cigarette epidemic." The Illinois Democrat, chairman of the House Subcommittee on Economic and Consumer Policy, asked the company to "provide memoranda and communications regarding...

Students file lawsuit against e-cigarette makers

Two students - at the University of Alabama and Auburn University - have filed a class-action lawsuit against the makers of e-cigarettes, saying the products “prey on youth to recruit replacement smokers for financial gain.” The suit, filed May 22 in U.S. District Court for the Northern District of Alabama West Division, lists Juul...

North Carolina sues Juul, setting up a fresh legal fight for the embattled e-cigarette company

North Carolina Attorney General Joshua Stein filed a lawsuit Wednesday against popular e-cigarette maker Juul Labs, making it the first state to take legal action against the company. The suit, filed in state court, alleges that Juul caused addiction in consumers by “deceptively downplaying the potency and danger of the nicotine” and employed advertising...

JUUL electronic cigarette products linked to cellular damage

Little is known about the potential health effects of JUUL e-cigarette products that have recently risen in popularity, especially among adolescents. The Food and Drug Administration, or FDA, has a growing concern about this uptick in their use because these electronic cigarettes deliver nicotine—a highly addictive stimulant, with potential to affect the still-developing...

Juul ramped up nicotine levels, and competitors followed, study says

Leading e-cigarette company Juul Labs spurred a "widespread rush" of companies seeking to boost their own nicotine concentrations in order to mirror Juul's success, according to a paper published Thursday in the BMJ journal Tobacco Control. When Juul released its original 5% nicotine pods in the United States in 2015, the majority of competing...

Back-to-school smoking: Juul Labs e-cigarette sales growth vexes teachers

At Jonathan Law High School, a mysteriously large number of students last year spent copious amounts of time in the bathroom. Noticing students were disappearing for 15 to 20 minutes at a time, teachers at the Milford, Connecticut, school brought the issue to principal Fran Thompson. The bathrooms would become "little tent cities," Thompson said, with...

How Juul made nicotine go viral

[embed]https://www.youtube.com/watch?v=AFOpoKBUyok[/embed] Juul, the USB drive–shaped e-cigarette gaining popularity among American youth, is a potent nicotine delivery device. But on the outside, it really doesn’t look like one. Instead, it looks like a tech gadget. It’s discreet, intuitive, and comes in brightly colored flavors that mirror “collect them all” designs in kids’ products. And while those...

Juul and the vape debate: Choosing between smokers and teens

The year was 2004, and James Monsees and Adam Bowen couldn't stop taking smoking breaks during a brainstorming session for their joint master's thesis at Stanford University's design school. It was during one of these breaks that they decided: Why not create a better way to deliver nicotine? Eleven years later, they unveiled Juul,...

AG Healey Announces Investigation into JUUL, Other Online E-Cigarette Retailers Over Marketing and Sale to Minors

[embed]https://www.youtube.com/watch?v=6OUJYThDCWs[/embed] Boston — Attorney General Maura Healey announced today that her office is investigating JUUL Labs, Inc. and other online e-cigarette retailers that sell JUUL and JUUL-compatible products over concerns about the marketing and sale of electronic smoking devices and products to minors. The AG’s Office also sent cease and desist demands to two online...

Users Sue Juul for Addicting Them to Nicotine

Juul Labs, the San Francisco-based e-cigarette company, is under pressure from parents, schools, public health advocates, lawmakers, and the Food and Drug Administration for its popularity with younger users, who have gravitated to Juul’s discrete rechargeable vaping device and nicotine pods in flavors like mango and fruit medley. Now come the lawsuits. Since April,...

Juul, the vape device teens are getting hooked on, explained

If you’ve seen people sucking on USB flash drives, they’re probably “Juuling.” Elijah Stewart first heard about the Juul three years ago, during his sophomore year of high school. Many of his friends had started sucking on the e-cigarette that resembles a USB flash drive. It was suddenly a lot more socially acceptable, even cool,...

The Promise of Vaping and the Rise of Juul

Teens have taken a technology that was supposed to help grownups stop smoking and invented a new kind of bad habit, molded in their own image. If I get addicted to vaping, I thought, in March, I will always remember this Texas strip mall. I was walking out of a store called Smoke-N-Chill Novelties,...