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How Juul Created a Teen Vaping Epidemic

Juul Labs’ internal documents and statements by its founders reveal the e-cigarette manufacturer lifted trade secrets from Big Tobacco to market its highly addictive vaping products to youths as young as 8. The company’s deliberate marketing plan proved successful, doubling the size of the U.S. vaping market and dominating competitors in just three...

Vape school takes aim at e-cigarettes

Across the country, schools are struggling to curtail teen use of e-cigarettes. The sun is just about to make an appearance on a crisp February morning as a group of lethargic teens sits silent in a large room at R.G. Drage Career Center. One by one — almost if triggered by the one before —...

‘A world of hurt’: 39 states to investigate Juul’s marketing

A coalition of 39 states will look into the marketing and sales of vaping products by Juul Labs, including whether the company targeted youths and made misleading claims about nicotine content in its devices, officials announced Tuesday. Attorneys general from Connecticut, Florida, Nevada, Oregon and Texas said they will lead the multi-state investigation into...

Mass. attorney general sues JUUL ‘for creating youth vaping epidemic’

Massachusetts Attorney General Maura Healey on Wednesday announced a lawsuit against the company she blames for starting the youth vaping epidemic. Healey's office filed a lawsuit against electronic cigarette manufacturer JUUL in Massachusetts Superior Court after an investigation into the company's sales and procedures that began in 2018. "JUUL bears responsibility for the millions of...

Undercover teens bust hundreds of Arizona stores selling vape products to minors

Undercover teens working with the Arizona Attorney General’s Office routinely find stores selling tobacco and vape products to minors, including repeat violators. Grocery stores, convenience stores and tobacco shops that are supposed to be gatekeepers of nicotine products are instead helping to usher in a teen vaping crisis. The 12 News I-Team analyzed state and...

Young people have moved on to a new kind of vape not covered by the flavor ban: disposables

Critics of the FDA policy think teens will switch to the cheaper disposables, which are widely available at many convenience stores The U.S. government on Thursday began enforcing restrictions on flavored electronic cigarettes aimed at curbing underage vaping. But some teenagers may be one step ahead of the rules. Parents, researchers and students warn that...

Teens Find a Big Loophole in the New Flavored Vaping Ban

The policy allows mint, dessert and fruit flavors to continue to be sold in disposable e-cigarettes, prompting many teens to switch from Juul to those devices. The Food and Drug Administration is banning most flavored e-cigarettes, but that isn’t keeping banana ice, sour gummy or cool mint out of the hands of McCracken County...

Factbox: U.S. lawsuits take aim at vaping

Several deaths and potentially hundreds of illnesses tied to e-cigarettes, which allow users to inhale nicotine vapor, often flavored, without smoking, have been reported by the U.S. public health agency. Lawsuits on behalf of young consumers have targeted leading e-cigarette maker Juul Labs Inc. Altria, which holds a stake in Juul, said the number...

New Restrictions Are Aimed At Curbing Teen Vaping, Even As Mass. Teens Struggle To Quit

He’s felt angry and stressed. And for a while, his leg shook uncontrollably. But 14-year-old Colin Gabriel is determined to give up nicotine. “It’s very tough,” he said, “but I think, eventually, it could be doable.” A high school freshman from Bridgewater, Mass., Gabriel was hooked not by traditional cigarettes, but the electronic version preferred by his...

Social Media Helped Juul Dominate the Vaping Market. Now, Teens Are Using It to Help Each Other Quit

Juul Labs, the e-cigarette company so popular its name became a verb, wouldn’t be where it is without social media. In the company’s early years, a steady stream of posts from users and influencers helped turn Juul from a smoking alternative to a cultural phenomenon. So many Juul users—many of them teenagers—voluntarily posted...

Louisville Metro files lawsuit against JUUL for allegedly fueling vaping crisis that has teens addicted to nicotine

Louisville Metro Government has filed a federal lawsuit against JUUL Labs, the largest manufacturer, and seller of e-cigarettes and vaping products, for its role in fueling the community health crisis of nicotine addiction, allegedly among young people. The suit was filed Wednesday in U.S. District Court for the Northern District of California under the...

San Diego Unified School District suing JUUL

The San Diego Unified School District is suing e-cigarette company JUUL, claiming its product “disrupts the education and learning environment across the district.” The lawsuit follows similar suits filed by school districts in Los Angeles, Glendale, Compton and Anaheim. The district is seeking an injunction and abatement to “stop the e-cigarette epidemic” which the district...

Arizona AG suing 2 vaping companies he says targeted youth

Arizona Attorney General Mark Brnovich announced Tuesday his office is suing two companies that manufacture vaping products, Juul and Eonsmoke. “We allege that they have contributed to the vaping epidemic that’s infiltrated our schools and are creating addiction problems for youth throughout the state,” he said at a press conference. Brnovich said the companies enticed...

Juul Employees Reportedly Can’t Stop Vaping at Work

Who’d have thought the company that developed a discreet and highly addictive nicotine product would have trouble preventing its very own employees from using it in the workplace? The Wall Street Journal reported this week that in spite of pleas from Juul management and threats of docked bonuses and fourth-strike termination for vaping at...

Quitting vaping tough for teens: ‘It’s gonna suck’

The road to breaking e-cigarette addictions can be tough, especially for kids and teens in Minnesota. Stigma and fear around telling family and friends, or asking for help, can delay important conversations, teens who’ve kicked their vaping addictions said, and those under 18 can’t legally access nicotine replacement products like nicotine gum or patches...

Study: three times as many teens begin vaping by age 14

Even as e-cigarette makers pledge to combat the rise in youth vaping, a new study from the University of Michigan shows the rate of teen users who start by age 14 has tripled in recent years. “We looked at national data of high school kids, and compared kids that were vaping in 2014 to...

Illinois sues Juul over marketing to minors

Illinois has become the latest state to sue the country’s biggest e-cigarette maker, alleging in a lawsuit filed Thursday that Juul Labs Inc., used deceptive marketing practices to entice minors and misrepresented the amount of nicotine in its products. State Attorney General Kwame Raoul said the company designed its products to lure teens, making...

His lung collapsed after vaping. Now he wants to share his experience with students.

After his vaping addiction led to a collapsed lung, a Miami Beach Senior High School graduate quit using his e-cigarette and focused his attention on helping other young people kick the habit. Now he’s hoping his hometown leaders will collaborate with him to develop a holistic nicotine-prevention program in public schools in Miami Beach. Chance...

E-cigarettes maker sued by Mississippi school district

A school district in Mississippi is suing the largest e-cigarette maker in the U.S., saying that Juul Labs is deceptively marketing its products to teenagers and causing young people to become addicted. The Jefferson County School District filed the lawsuit Dec. 5 in federal court in southern Mississippi. Attorneys are seeking to have it...

I got so many people addicted’ to vaping, Fort Worth teen says; urges others to quit

Stop vaping. That’s the message Anna Carey, 16, delivered Friday during a roundtable discussion about e-cigarettes at the UNT Health Science Center. The high school junior talked about how she steadily used e-cigarettes since her freshman year until she landed in the hospital last month with chemically induced pneumonia. “It was the worst pain I’ve ever...

Michigan teen suing JUUL over nicotine addiction

A 19-year-old from Michigan is suing JUUL over his nicotine addiction. Malik Al-Jamal claims that the company orchestrated efforts to addict a new generation of teens and young adults to nicotine. In the lawsuit, Al-Jamal says he was reached by the company through a social media marketing blitz. He says that JUUL was under a...

Minnesota sues Juul for targeting kids as reports of vaping-related injuries swell

Sixteen-year-old Claire Hering thought vaping was safe until it was too late and she was hooked. “It’s better than other drugs. That’s what I always heard,” the Hopkins High School junior said. Attorney General Keith Ellison says Juul Labs is largely responsible for Hering and other teens’ misconception that e-cigarettes are safe and not addictive....

Nicotine sickness: the latest vaping scare

Sharon Levy, director of the adolescent substance use and addiction programme at the children’s hospital in Boston, Massachusetts, is quick to recall the first time a teenager with vaping-induced nicotine poisoning arrived at her clinic. “This was about a year and a half ago,” she says. “I remember sitting, talking with him about his...

DC attorney general sues e-cigarette maker Juul over teen use

The District of Columbia is joining several states in suing e-cigarette maker Juul Labs, saying the company’s online ads and promotions illegally targeted minors. Washington, D.C., Attorney General Karl Racine announced the lawsuit Tuesday, alleging that Juul’s viral marketing contributed to the surge in underage vaping by teens in the district and across the...

South Florida school district sues JUUL over teen vaping costs

The Palm Beach County School District is suing the JUUL electronic cigarette company, joining more than a dozen districts across the nation seeking to recover costs of combating the growing use of vaping products among teens. A federal lawsuit filed Friday in the Southern District of Florida demands compensation for “direct and consequential economic...

How Juul Hooked a Generation on Nicotine

The company planted the seeds of a public health crisis by marketing to millennials, who had low smoking rates, and it ignored evidence that teenagers were using its products. In the face of mounting investigations, subpoenas and lawsuits, Juul Labs has insisted that it never marketed or knowingly sold its trendy e-cigarettes and flavored...